Activision Shares Climb Up After The Call of Duty: Black Ops 4 Blackout Beta
The Call of Duty: Black Ops 4 Blackout Beta has been completed successfully yesterday, managing to attract a massive amount of potential buyers and players when the game finally releases. Not only does this mark a new era for the franchise altogether but it also comes with an opportunity for Activision investors to know that their shares will pay out in the end.
According to Bloomberg, Activision shares have experienced a rapid climb during the Call of Duty: Black Ops 4 Blackout Beta. Here’s the chart showing the movement:
As a related post on the source points out:
The stock has rebounded about 25 percent from its April lows after Fortnite’s popularity triggered a broad sell-off in video game stocks.
The new mode “should be highly engaging and could later be monetized,” according to Goldman Sachs analyst Christopher Merwin.
Furthermore, the source reveals that analysts expect Activision shares to go even higher during the holiday season, which is one of the very few huge sales periods for the gaming industry. By then, we’ll know if Call of Duty: Black Ops 4 Blackout can make an impact in the industry and compete with the giants called Fortnite and PlayerUnknown’s Battlegrounds.
What will impact the success of Call of Duty: Black Ops 4 even more is the fact that the rise of both competitors is slowing down, stabilizing the battle royale scene. At least for now, since both Call of Duty and Battlefield are bringing their own versions of the “last man standing” genre into the picture.
As for Blackout in specific, the upcoming battle royale mode has had a successful beta over the past days with fans praising its intense gameplay and optimization.
Activision has two major titles releasing in the following months, one being Call of Duty: Black Ops 4 and the other will be Spyro: Reignited Trilogy which releases in November. Can those two new game get the company up the shares climb?